Comment: Innovation is lack of power bind malic hands or feet

Our newspaper is stationed in American reporter Chen Yiming



  Applenorton internet antivirusThe company was released on July 23 2012 to 2013 money year newspaper of money of the 3rd quarter, money newspaper shows profit of this quarterly net profit has 6.9 billion dollar only, than last year the 8.824 billion dollar of the corresponding period glided 22% .



Because the apple declines first year after year today global market prise the first throne, make the market expectation to its general and atrophic, but of profit of this one net drop of extent comparing wall street forecast should a few smaller, the result urged malic share price that day went up 5% . Nevertheless, the analysis of Reuter points out, in malic share price 20% much circumstances had dropped to fall since this year, the confidence that new money newspaper brings the market is afraid hard abiding. Glide besides profit margin outside this one adverse element, the battalion of area of malic big China closes dash forward drop now situation, criterion more make the market anxious.



Compare with last money season photographs, apple in big China area battalion of season of the 3rd money closes appeared of 43% decline considerably, with photograph of the corresponding period was compared last year also dropped 14% . The apple is presiding gram of library of · of Mu of apparitor the base of a fruit thinks, this one phenomenon ought to ascribe to include Taiwan of Chinese Hong Kong, China inside of this area macroeconomic not very boom. Support the argument of this one judgement to depend on, although SamSung is in place all the time wantonly loot apple market, but the newest gain case that its announced in July is not hopeful also. "Economic situation did not make we are benefited, also did not let other company free scooby costume be benefited. " Cooke emphasizes saying, the apple grew 5% in the sale of chinese mainland.



The market analyses a personage to think, cause the most crucial cause with cannot to malic confidence people, the apple that still is Cooke's leader actually had lost innovation dash. Up to now, the IPad that rolls out 3 years ago still is regarded as innovation milepost by malic company. In recent years, malic product is almost around move improve, upgrade undertake a few dozens small small those who be troubled by repair, did not take out the most popular t mobile prepaid cards any enough to carry brace up the innovation product of market confidence.



Profit margin of season of the 3rd money is not worth the apple 37% , and the corresponding period exceeded 42% last year, this and in malic product in forming, the IPad Mini with inferior price and grow in quantity of old money product are concerned. In season of this one money, average price is malic product 581 dollars, and the corresponding period was 608 dollars about last year, dropped 4 percent, follow profit margin fall differ not quite.



Sale analyst ever was forecasted, sales volume of IPad of apple of season of the 3rd money can amount to 18 million, but real sales volume has many 1400 only, compared to the same period atrophic 14% . Market resear the best selling scooby costume ch firm · auspicious lists analyst Frank of Fuleisi the best selling canon ef 15mm te to think especially, people is right the market demand of IPad whether the most popular scooby costume already sa free canon ef 15mm turated be interested quite, the sales volume change henceforth i the most popular canon ef 15mm s worth IPad attention.



The biggest to China smartphone market on this world, although Cooke alleges all the time take very seriously, but disappear from beginning to end what to have capable act, the result is malic product drop continuously in the portion of Chinese market, lag behind at competitor SamSung considerably not only nowadays, and also not enemy associate, China for, the indigenous industry such as resurgence. the most popular memory card digital cameras American market studies the data of company IDC shows, the apple also shows downtrend in the portion of global smartphone market.



The report says recently, grab the market to go all out with SamSung, the apple will increase size of mobile phone screen further. Let a person to this quite part " ability is poor " of feeling " innovation " message, " wall street daily " sprinkled a cold water politely: "No matter screen has how old dimension, compete even more will intense. Compete even more will intense..



(Our newspaper los angeles on July 24 report)