Observation motive Yesterday, the latest news of aviation accident of American san Francisco says, the Chinese high school that shares 3 to enter summer camp going abroad is born in this accident to die unfortunately, your battalion becomes You Xuexia again the focus that the society pays close attention to. vancouver to harrison hot springsHowever the tragedy of aviation accident, it is the child to sign up without influence Beijing parent swim learned enthusiasm, this year project of summer vacation summer camp as before hot. The reporter investigates even recently discovery, you Xuexia makes the increase chain of battalion backside is his " Xu Huowang is filled " prime cause.
Enter since July, of all kinds " You Xuexia makes battalion " one billow crosses advertisement high one billow, these summer camp cent are a lot of kinds, foreign school hair invites, the summer camp that school proper motion organizes; Have groom orgnaization, study abroad the summer camp that the orgnaization organizes; Have the summer camp of social orgnaization or masses organization and school syndicate; The summer camp that communication association, other orgnaization is sponsorred. Be what makes You Xuexia makes battalion so hot after all? Why are student and parent like this scramble for sth again? The reporter investigated the summer camp market of Beijing recently.
Market scanning
Look at business chance of accurate summer camp
brass faucetHit " swim learn " fascia price turns over times
Oneiromancy of school of American tfree norton internet antivirusop name is close child coast of thing of You Xueying, Canada is panoramic 14 days of You Xuehang, Sydney battalion of Quan Zhenying languthe best selling modern dining chairsage... in new east school of education, giant groom on orgnaization website, the project items of summer camp is various, only new Oriental education has several decathlon.
Inspect the summer camp that is a purpose in order to learn welcome degree, no less than English groom class. A foreign language grooms orgnaization staff member introduces, summer camp from began recruit students every year in January, the person that sign up every year exceeds 10 thousand person. Among them, go to the international summer camp of the United States, England, Australia most accept favour. The summer signs up now already all seats taken, the student can sign up for autumn battalion only.
Understand the parent's statenorth face shirts of mind, look at allowed summer camp business chance, price of nature of international summer camp does not poor. American middle school of 10 days inspects battalion, the price is made an appointment with 34 thousand / person. The journey includes to privately run with 4 middle school teacher communicates, visit haing Buddha university, hemp to save the famous institution of higher learning such as grain industry, in addition still coverLincoln
The tourist attraction such as memorial hall, Capitol, the White House.
The reporter understands through the quotation of comparatwatch case openerive travel agent, if be pure travel, quote is a lot of cheaper. It is the United States swims 10 days likewise, travel agent charge is 20 thousand yuan about / person, product content also includes afore-mentioned famous travel tourist attractions. And summer camp earns in with " swim learn " name, the price turns over times.
University of the brigade of American name school, Cambridge is repaired learn to swim... listen go up to swim goodly learn an activity, it is travel however constitutionally. One swims learn project controller to say, the parent often can be looked around to communicate by orgnaization of university of foreign famous brand, famous internationwatch case manufactureral attract. The government sector does not have a regulation to the name of summer camp, summer camp of high-end business affairs, Europe swims artisticly, youth leader makes an on-the-spot investigation, what these names play is paronomasia, "Let the parent admire in the heart, make the child enchanted, cash nature earns in one's hand " .
Case
Teacher take turns " promote "
Dancing swims learn summer camp
Small beautiful the student that is second year in high school of this city is one middle school, mention swim learn summer camp, her memory says, first 2 when attended what school teacher recommends to swim learn a project, "The dance round teacher of the school says at that time, summer vacation has to go to abroad learning orchestic opportunity, and the game of a dancing that still can play the United States, can promote key high school to me in the future helpful " . modern dining chairs
Small beautiful say, because oneself domestic condition is finite, after be informed the charge that goes to the United States 10 days to be controlled for 40 thousand yuan about, she and family member abandoned the idea that go abroad. But the teacher of dancing group should see only small beautiful, mention with respect to meeting and her this thing, in the meantime, the mobile phone of her mom still receives the short message that travel agent of precatory of this summer camp going abroad sends and the telephone call that make ceaselessly.
Such take turns athe most popular watch casesrouses lasted near one many month, final small beautiful mother agrees small beautiful sign up, signed an agreement with travel agent, because oneself still belong to before a few students that sign up, travel agent gives at that time small beautiful mom is favourable 800 yuan. To the memory of that summer camp, small beautiful say, besides the dancing round view and emulate that is in an United States one day, outside the game that played a long time, other time is to travelling, before still having, nod toward all sorts of shopping ground. "My mom took 200 dollars to me at that time, so I did not buy what thing almost. " small beautiful say, although oneself were not bought, but a few classmates that enter summer camp move very easy, return somebody to buy malic computer.
To the achievement of that match, small beautiful say, still sent a letter to her later, "When checking modern dining chairshigh school, also did not use " . Small beautiful say, projects of these summer camp going abroad also won't join again after her.
Secret is uncovered inside course of study
Your battalion uses You Xuexia 3 action
Fall cost enlarges profit space
An inside course of study personage in investigation discloses to the reporter, the main cost of an international summer camp includes airline ticket, bus, food entrance ticket of cost, tourist attraction and accommodation cost. How to make these cost are reduced as far as possible, discover on student body at the same time new " point of growth " , the organizer uses 3 device normally.
The first action is according to the hotel the price collects fees, live in local dweller home however. It is a lot of cheaper that local dweller family compares a hotel, it is a name in order to experience folkway at the same time, won't bring about again bad-mouth, accommodation cost is reduced greatly.
The 2nd action is to choose free tourist attraction. Organizer of a summer camp tells a reporter, some summer camp claim to go to the United States museum of Yale of Silicon Valley, haing Buddha, hundred years history, actually, the university of Euramerican country is to open to the outside world freely, museum also is free, look after children to look around and do not have charge so. Go Silicon Valley, resemble going like the ZhongGuanCun of Beijing, time of half hours looks around, taking a picture also is one kind researchs way.
The 3rd action is more and more swimming learn summer camp organizer to discover, the purchasing power of children is very striking also. Besides tens of thousands of yuan of League membership dues is given in before before leaving, the student enters summer camp, swim learn a project, the baby that the parent can be him again normally prepares thousands of yuan or credit card, in case the child is in abroad insufficient cost, this also brought new profit point of growth to summer camp. A summer camp controller says frankly: "The organizer bets a student to there can be brushstroke consumption in abroad, this gains profit additionally namely. " and consume in these shopping places, the organization just has deduct a percentage from a sum of money commonly.
One ever took a group to go to the summer camp of Malaysia chief introduction, exceptional student spends Qian Sui meaning in abroad, move even breathtaking. Be in once Malaysia, 4 15 years old of right-and-left junior high school are unripe, at the same time settle on many yuan 20 renown watch, a few students prepare to want to brush card, pass again later aggregate, these a few students change again bought 20 thousand multivariate necklace.
When orgnaization of domestic summer camp is interviewed, in relief area of reporter hold office at court noticed recently, why can there be Aotelaisi in the journey that a parent is enquiring abroad. Staff member explanation, these shopping dots are consumed not compulsively, "The student need not shop, the well of king government office that goes to Beijing like nonlocal tourist is watch casessame, just go experiencing local amorous feelings " .
You Xuexia mfree watch caseakes run general will tell is pass this a few draw on control cost to increase income. Have cost as to the lecture that ask a person, an organizer says: "Summer camp asks the controller of foreign famous orgnaization to tell a class, be about to pay about 5000 yuan of RMBs, so general You Xuexia makes the lecture arrangement of battalion very limited. So general You Xuexia makes the lecture arrangement of battalion very limited..
The school " popularize " summer camp
Can obtain " return a dot " swim freely
The reporter understands in interview, besides groom orgnaization, study abroad the summer camp that the orgnaization organizes, a few schools also participate in summer camp secondhand " popularize " . The meeting such as orgnaization of a few societies or organization, association and school combination promotion a few You Xuexia makes battalion project. A summer camp controller introduces, he carries the significance with the school, ask a teacher to be recommended in the school swim learn a project. Although most school is afraid of,assume responsibility not to wish to be participated in directly, but can help recommend an activity, transmission effect has in the student.
Why school be just willing to cooperate to recommend go abroad swim learn a project? The personage inside course of study discloses to the reporter, the organization just can give the school " return a dot " , namely the teacher has an opportunity to go out freely to play. For instance 15 children sign up, lest expend,can head the school a teacher goes out amuse oneself. To summer camp, go abroad swimming profit, he discloses, profit is cost signing up about 10% the left and right sides, for instance a 20 thousand yuan summer camp project, can earn 2000 yuan about on student body / person.
This group language / An Su of Yuan of Zhaoyuan of our newspaper reporter
